Research

Tennessee tourism generated a record $30.6 billion in direct visitor spending and saw 144 million visitors to the state in 2023, according to newly released data from Tourism Economics and the Tennessee Department of Tourist Development. Tennessee’s direct visitor spending increased 6.2% in 2023. This follows two consecutive years of double-digit growth, driving Tennessee to a 125% recovery over 2019 pre-pandemic levels.

TN Travel Impact Dashboard

Click the link to access the TN Travel Impact Dashboard for instant access to key metrics, statewide and by county, on the economic impact of travel on Tennessee

Tableau Dashboard Screenshot
2023 in Review

2023 was a banner year for Tennessee Tourism. Our industry now ranks 11th nationwide in travel spending, marking our highest ranking ever and solidifying Tennessee’s status as the fastest-growing state among the top 40 since 2018.

2022 Economic Impact *Archived*

Annual report analyzing the direct travel spending from domestic and international visitors at the state and county level. Includes information about spending by category, visitor volume, job creation and tax benefits to Tennessee communities.